%A Kuijsters,Andre %A Redi,Judith %A de Ruyter,Boris %A Heynderickx,Ingrid %D 2016 %J Frontiers in Psychology %C %F %G English %K sadness,Anxiousness,MIP,mood,IAPS,Persistence %Q %R 10.3389/fpsyg.2016.01141 %W %L %M %P %7 %8 2016-August-03 %9 Original Research %+ Andre Kuijsters,Human-Technology Interaction Group, Department of Industrial Engineering and Innovation Sciences, Eindhoven University of Technology,Eindhoven, Netherlands,andrekuijsters@gmail.com %# %! persistence of induced negative moods %* %< %T Inducing Sadness and Anxiousness through Visual Media: Measurement Techniques and Persistence %U https://www.frontiersin.org/articles/10.3389/fpsyg.2016.01141 %V 7 %0 JOURNAL ARTICLE %@ 1664-1078 %X The persistence of negative moods (sadness and anxiousness) induced by three visual Mood Induction Procedures (MIP) was investigated. The evolution of the mood after the MIP was monitored for a period of 8 min with the Self-Assessment Manikin (SAM; every 2 min) and with recordings of skin conductance level (SCL) and electrocardiography (ECG). The SAM pleasure ratings showed that short and longer film fragments were effective in inducing a longer lasting negative mood, whereas the negative mood induced by the IAPS slideshow was short lived. The induced arousal during the anxious MIPs diminished quickly after the mood induction; nevertheless, the SCL data suggest longer lasting arousal effects for both movies. The decay of the induced mood follows a logarithmic function; diminishing quickly in the first minutes, thereafter returning slowly back to baseline. These results reveal that caution is needed when investigating the effects of the induced mood on a task or the effect of interventions on induced moods, because the induced mood diminishes quickly after the mood induction.